Meta is a fascinating company lead by a stone-cold operator named Mark Zuckerberg. On the surface, many think that the company is a zombie of a bygone era – a shell of what it once was –  but there's so much more to unpack. The stock took a big hit after earnings showed the negative effects of Apple's App Tracking Transparency rules. I wouldn't bet against Zuck though – like most things, he's most dangerous when he feels threatened. A list of really interesting things going on with Meta.

Network effects work both ways. For every user that leaves the platform, utility is reduced for many others. Networks can unravel as quick as they are built.

Zuckerberg showed that he can compete but the strategies he's used in the past no longer work. Google+ almost was the end of Facebook. Standalone Instagram or WhatsApp could have meant a mass exodus from Facebook.